A blog of ideas, discussion, debates and brilliant thoughts about what will be affecting the future of media...by UCSB Students
Monday, February 28, 2011
Google to compete with iTunes, Netflix, and Amazon?
Unfortunately, the link doesn't contain any sourced material... so this is all speculation at this point. I thought, with our recent discussion about the pros and cons of a Google monopoly, that this article would be particularly relevant. Apparently, the brains at Google have been trying to devise an application that would rival the music player iTunes. Along with a music application, Google has been "in talks" with some of the movie studios about streaming new releases online for a subscription price.
This shouldn't be hard to believe, as Google is dominating annual profits. We discussed why Google found need to have things like Docs, Gmail, and other add-ons that do not profit the company directly -- these rumored services would finally address that. What I think Google is trying to do is become more vertically integrated. Starting with just a search engine, the company is trying to almost mirror Apple, which went from simply computers sales to a range of different things like iTunes, Apple TV, iPads, and iPhones. Google, with this setup of different services, is trying to attract more consumers with the attraction being: search engine, e-mail, music playing, and film streaming all from one centered service. This connectivity and synergy is probably designed to give users a higher sense of security and cohesiveness.
Your thoughts?
Tuesday, February 22, 2011
1984 re-revisited
First off it (re)invokes George Orwell's 1984; a novel now used as a catch-all phrase for a kind of dystopian Big Brother-controlled and oppressive society. Second off, it is essentially the same as Apple's 1984 Super Bowl ad. Hmm.
http://superbowlads.fanhouse.com/2011/motorola-xoom/
http://www.youtube.com/watch?v=HhsWzJo2sN4
I thought that these two ads fit perfectly into this week's discussion about the changing nature of Apple's commercial image and the broader issue of open vs. closed frameworks.
As Tim Wu points out in his chapter "Father and Son" from The Master Switch, Apple originally fancied itself a hip, rebellious and individualist company in the face of IBM's dominance over the computing market. Now apparently Motorola is using the same rhetoric of the countercultural individualist to sell itself in the face of Apple's increasing dominance. Who is the real techno-hipster today? Has Apple's move towards a more restricted and controlled product experience completely severed ties from its original philosophy and image? If nothing else, this is an interesting illustration of how Apple has evolved over the past two decades into a much different beast.
My 2 cents:
Once everyone buys your stuff, you can no longer fashion yourself the countercultural force of the market. Taken a step further, it becomes a little silly to complain about Apple's dominance in the market when you're sporting their devices.
I think that Apple's smooth and seamless devices are tasty pacifiers for the many would-be out cries against their (unsettling?) dominance.
Note: Apple has below 5% of the world market share of moblie-phones but over 50% of the market's total profits. Hmm.
Source: The Economist (Feb.12th-18th pg. 70)
Maybe as Wu proposes, we could sacrifice a little polish for increased choice, freedom and openness?
Sunday, February 20, 2011
GirlTalk It's Not: Remixing Charles Barkley
Saturday, February 19, 2011
The Amnesiac Remembers Kid A
Sunday, February 13, 2011
First Egypt... Now Algeria
A couple of weeks ago, I posted the link about Egypt shutting down their own internet. Hopefully, everyone has become aware of all the protesting that led to Hosni Mubarak stepping down as Egypt's President. Well, the protesting hasn't stopped in that region of the world, as similar consequences were the result of thousands of Algerians protesting. As of yesterday, Algeria shut down it's own Internet and had all of its country's Facebook accounts deleted. Members of the government feared that the Internet (and apparently Facebook) posed enough of a problem: "The government doesn't want us forming crowds through the internet," said Rachid Salem, of Co-ordination for Democratic Change in Algeria.
So if countries where many have been living in poverty, like Egypt, Algeria, and Tunisia, have been shutting down their internet, what does that say about the US? With more people having access to the Internet than almost anywhere else, would the US shut down the internet during a similar situation? What effect would it have on communications and the "global village"?
Thursday, February 3, 2011
Think before you share – Fourtrace
Fourtrace, a research project in “Advanced topics in computer networking” at University of California, Santa Barbara highlights this fact perfectly and may give you second thoughts if you’re in the habit of tweeting your Foursquare check-ins on a regular basis. The application uses location updates that users from Foursquare have made publicly available through Twitter and presents them on a Google Map with a nice interface that let you trace users in an intuitive way. In clicking on the map markers you can even read the Tweet made from that location. The only thing you have to do is to type in the username of any Foursquare or Twitter user you want to trace. At no point are you required to supply personally identifiable information of any kind. If the user name is rejected, then the person you searched for probably hasn’t connected their Foursquare account with Twitter.
The site only uses the public Foursquare check-ins found on Twitter, so it is limited to what Foursquare users choose to share. However, even those who limit their public sharing have the potential to display predictable patterns of behavior. Over a long enough period of time, even small amounts of sharing begin to add up, and then Fourtrace can create very accurate maps of the places you’ve been to. How could this information be used? Time will tell…
By letting people know about these things that are being made public on something as widespread as Twitter when they are checking in and out of places, Fourtrace has the power to make people aware of the risky side of social sites. And this is exactly the goal that their developers had in mind:
“The purpose of Fourtrace is not to exploit people’s fears, but to inform them about what they are sharing. Location-based social networks can be very useful and super cool if they are used with care, but sometimes it's smart to think twice before you share your updates publicly on twitter.”
Fourtrace: http://fourtrace.com/
Tuesday, February 1, 2011
Getting rid of the Middle Man (including Netflix?)
Then he applies this trend to Netflix, who is also a middleman. With the film and television companies able to stream their content directly to the customer online, they no longer need to give it to Netflix (who would also be their competitor), thus unraveling Netflix’s business model.
Though I agree this is a real possibility, it is only one possiblility. Unless something drastic happens, advertising alone will not sustain video streaming and the alternative that looks the best right now is subscriptions. However, the problem with individual companies selling subscriptions is that no one is going to want to pay multiple subscriptions. This would be the music industries' PressPlay and MucisNet (from the Patry reading) all over again. If all the content is consolidated on Netflix, then consumers will probably be more willing to pay the one subscription that goes to all the companies and everyone will benefit from cooperation.